Category: IM News

Aug 27 2014

‘Negative SEO: Should You Be Worried? If Attacked, What Should You Do?’ – MOZ Blog

Marie Haynes says, “There has been a lot of talk lately about negative SEO. Does it really happen? If so, should you be worried? How do you know whether someone is attempting to attack you with negative SEO? And what should you do to protect yourself? The purpose of this article is to shed some light […]

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Aug 27 2014

’8 Closing Phrases That Seal a Sales Deal’ – HubSpot

Emma Snider says, “The prospect understands the product’s pros and cons. They have a problem, and they know the product could solve it for them. The budget is good to go and the time is right. Now all that’s left to do is close the deal. This is the moment at which a rep will discover […]

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Aug 27 2014

‘Negative SEO: Should You Be Worried? If Attacked, What Should You Do?’ – MOZ Blog

Marie Haynes says, “There has been a lot of talk lately about negative SEO. Does it really happen? If so, should you be worried? How do you know whether someone is attempting to attack you with negative SEO? And what should you do to protect yourself? The purpose of this article is to shed some light […]

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Aug 27 2014

‘Save $100 on SMX East in New York’ – ‘Copyblogger’ Blog

Jerod Morris says, “Search Marketing Expo is the world’s largest search engine marketing conference, and this fall SMX East will take place in the nation’s most populous city. And if you’re planning on heading to New York City for SMX East (September 30 – October 2), we’ve got a way for you to save $100. Just […]

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Aug 27 2014

‘Save $100 on SMX East in New York’ – ‘Copyblogger’ Blog

Jerod Morris says, “Search Marketing Expo is the world’s largest search engine marketing conference, and this fall SMX East will take place in the nation’s most populous city. And if you’re planning on heading to New York City for SMX East (September 30 – October 2), we’ve got a way for you to save $100. Just […]

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Aug 27 2014

‘How Social Media Contributes To SEO Success’ – ‘Business 2 Community’ Article

Jessica Smith says, “Over the years, Search Engine Optimization has been continuously evolving. Years of building bulks of links are over and it has changed to building relationships and creating quality content that can help gain organic or natural links. With this evolution in SEO, social media also emerged as its counterpart. More than ever, more […]

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Aug 27 2014

‘Email Marketing: 400% webinar attendance increase for B2B company through relevance and A/B testing’ – MarketingSherpa Case Study

Courtney Eckerle says, “Struggling with client education and lagging registration and attendance for its monthly webinars, International SOS committed to a multi-year effort to improve its webinar registration email series. Through consistent A/B testing and a renewed focus on relevance for clients, the marketing team was able to increase webinar attendance 400% from 2011 to 2014, and…

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Aug 27 2014

‘Clueless About Technical Writing? Get Started With These Essential Tips’ – ‘Copyblogger’ Blog

Nick Chowdrey says, “Technical writing is like copywriting’s old, boring uncle. In the communicative garden party that is online content, Copywriting gets everyone a drink and socializes, while Technical Writing runs the grill and feeds all the guests. Copywriters may think technical writing is simple, but it actually presents a number of challenges unique to the discipline. If you […]

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Aug 27 2014

‘Email Marketing: 400% webinar attendance increase for B2B company through relevance and A/B testing’ – MarketingSherpa Case Study

Courtney Eckerle says, “Struggling with client education and lagging registration and attendance for its monthly webinars, International SOS committed to a multi-year effort to improve its webinar registration email series. Through consistent A/B testing and a renewed focus on relevance for clients, the marketing team was able to increase webinar attendance 400% from 2011 to 2014, and…

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

Aug 27 2014

‘Clueless About Technical Writing? Get Started With These Essential Tips’ – ‘Copyblogger’ Blog

Nick Chowdrey says, “Technical writing is like copywriting’s old, boring uncle. In the communicative garden party that is online content, Copywriting gets everyone a drink and socializes, while Technical Writing runs the grill and feeds all the guests. Copywriters may think technical writing is simple, but it actually presents a number of challenges unique to the discipline. If you […]

[[ This is a content summary only. Visit my website for full links, other content, and more! ]]

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