Nov 26 2011

AutoResponder A Most Important Tool

AutoResponder A Most Important Tool

If You Are Going To Take Up Internet Marketing Seriously You Will Require An

AutoResponder

It Can Be Used To Build Your List, Feed Subscribers Scheduled Information, Advertise Your Products,
Process Your Front-End Sales, Serve Your Customers Upsells Through A Sales Funnel, Send Out News Letters, Thank You Emails, Download Emails And Sign up Conformations etc. All On Auto PilotIt Will Also Allow You To Send Out A Mass Email Blast To Your List, Recommending The Next Great Product You Are Promoting Or Any Other Bit Of News You Want To Share With Them.

Having an Auto-Responder  “Is” crucial to your business. It will make your life a lot easier and much more profitable, if used correctly. There are many scripts and online services out there but I first started with a script based auto responder called
Unselfish Responder Pro 

For those of you who are not technically minded this script can be a bit fiddly to set up and use, but it is a good tool for the price (you can have the vendor set it up for you for a small extra cost) but having said that if you want a reliable auto responder that is simple to use and has everything you need (including how-to videos) choose Aweber .

An online Auto-Responder Service Such as Aweber is a much more Complete, Comprehensive and Reliable solution than a script based Auto Responder. Why else do you think most Successful Web Marketers use it?
It  costs around $20 Dollars a month or about £13 British Pounds It may seem a lot but you get what you pay for and in business you have to speculate to accumilate as they say. Works out at around 65 cents a day and is worth every cent, believe me.

They Have Many Tutorial Videos On The Aweber Website On Every
Aspect Of Using it Effectively So You Will Get To Grips With It In Quick Time.

Link To Aweber

The money is in the list ( A Targeted Email List ) remember that.

Building A List

To Do This You Need To Make A Squeeze Page. That’s A Web Page With A Bribe And An
Opt In Form On It To Entice A Prospect To Give You Their Name And Email Address. I Will Show You A Sqeeze Page Shortly. 

When You Have A List, You Have To Make Sure You Keep Them Happy By Regularly Sending Them Good Quality Content On A Regular Basis And Only Include Links To Products Your Promoting On A 3:1 Basis. This Way You Are More Likely To Gain Trust And Respect And Your Prospects Will Be More Likely  To Purchase From You At Some Point. If You Bombard Them With Offer After Offer It Won`t Be Long Before They Un-subscribe From Your List.


This Is A Link To A Live Squeeze Page I Have Just Put Up For You To See what it’s all about. Feel free to fill in your name email address and you will recieve the free gift  which is relevent to this post. As you will the see the autoresponder will take you to a thank you page with instructions on what to do next, send out the confirmation email, and send you a download email containing the link after you have confirmed. I didn’t add an offer page to introduce you into a sales funnel as this is only a basic demonstation of a squeeze page and autoresponder at work.


Here Are Some Auto Responder
Marketing Techniques You Can Try.

Email Courses

 
Some marketers write up (or modify a PLR, Private Label Rights Publication) a simple step-by-step instructional class in their area of expertise. Then they break it up into smaller portions or messages and set them up in an Auto Responder as email messages, including short ads 3:1 within your messages that invite sales or/and website visits. You can use it in a squeeze page as your bribe if you like to entice your visitors to sign up to your mailing list using the form you contructed through your autoresponder service. As people sign up, they will be sent the course, starting from day one no matter when they sign up and will recieve the emails at intervals dictated by the settings you have programed into the autoresonder. This will be appreciated by your prospects and will hopefully gain their trust, but you will have to ensure it is good quality and educational.

Ezine Ebooks

As well as sending regular News Letters, you could publish a monthly Ezine (similar to a monthly magazine) in an e-book format delivered via auto responder, a regular bulk email blast that includes a link to the the pdf file. You could have it made up of a good few articles per issue and insert regularly featured areas throughout like inspirational quotes, industry tips, favorite sites and advice from the pros. You could also insert full-color graphics, multimedia components like audio / video and of course, ads. You could even have as a subscription based ezine that you can charge a monthly rate for, and also sell spots to other advertisers in each issue.

Get new subscribers with an autoresponder series of emails containing taster content promoting your monthly ezine,

In summary, by using customized marketing techniques like an ezine ebook, tailored to fit your own products and services, you can reach out and increase your website traffic, sales opportunities and achieve expert status whilst growing your business.

Customer Surveys


Collect vital customer information by publishing a survey to send via Auto Responder to those who have signed up to your list, in exchange for a free eBook, software or trial period at your membership site. The type of information you get back will help you understand their needs, likes & dislikes better. Therfore you will be able to give them what they want.

Frequently Asked Questions

Instead of answering each customers questions indvidually, compile a “Frequently Asked Questions and Answers” email and make them available via Auto Responder to all your list. It could save you time and support headaches.

Testimonials


Instead of publishing all of your customer testimonials or endorsements on your website, publish only a few there and set up an auto responder form that invites visitors to receive a complete list of Testimonials or Endorsements via your Auto Responder. Give them a power-packed list; it’s more effective to include all of them, And enhances your credibility.

And of course lets not forget the Biggie


A Bulk Email Blast

Send out an Email blast to your list once every couple of weeks to promote Your Recommened Product. The bigger your list the more sales you will get. You should get 1 or 2  buying customers from every hundred emails sent to your list. These are the ones you need to create a special list for, as this will be your most targeted list and will be more likely to buy again in the future. So treat them nice…

…To Your Success,
Martin.

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