Jun 26 2014

‘Customer-centric Marketing: Cincom’s Curveball campaign scores a 236.7% increase in CTR’ – MarketingSherpa Case Study

Allison Banko says, ““In marketing, there’s lots of hot gossip floating around and things are always changing,” explained Carey Hoffman, Copywriter, Cincom. “But one thing that has been talked about a lot in the past year or two is this concept of making the customer the hero of your story.” Cincom took on the trend by pitching […]

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